Design Leader.

I believe in the power of design to change the status quo. Yes, that’s big! 

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Design Leader.

I help organisations strategically position design to drive meaningful change. This includes structuring current products, services and journeys as well as nailing the right operating model to empower modern companies to thrive within their often complex, ever-evolving, and multi-stakeholder operating environments.

I’ve been immersed in design leadership for more than 15 years. I hold a PhD on the topic from Copenhagen Business School. I’ve led design-driven transformation programs with organisations like adidas, Gilead Pharma, Gucci, J.P. Morgan Chase, and Xero.

I’m the author of Design Leadership Chronicles, a graphic novel portraying the true stories of nine design leaders and how they used design strategically to grow meaningful change in their respective organisations. In the book, I show how to use design to make sense of the status quo through well-crafted journey frameworks, how to seek the right type of change, and how to use design to show your organisation alternative futures. 

Speaker.

I speak on both big and small international stages about design leadership and organisational change. I enjoy engaging with audiences, provoking thought, and igniting lively discussions. 

Testimonials.

Weekly stories and reflections on design-driven organisational change.

Design Mavericks

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